How I Gained 1.1K Newsletter Subscribers and 120+ Leads in 14 Days without Paid Ads

Two things that you need in the Online Game are:

1. Traffic

2. Conversion

You need first to have the second. You might be an excellent coach but have nothing if you do not have coachees. If you are an SBO (Small Business Owner), you need leads for your business.

The problem is that lead generation costs are high. They range from $1 per lead when the course is free to $20 per lead when a three-day workshop costs $1. For working professionals, the biggest problem after creating a course or digital product is how and where to sell it.

The problem with paid ads is that even if you spend money on leads, the quality of the audience is not good. They are cold leads who do not know about you, so there is no trust.

As a coach who has worked with coaches and trainers, I understand their problems and pains.

The general statistics:

1. It takes approximately $1 to get a paid lead for a FREE course, program, or workshop.

2. The mean cost per lead across all industries is $198.44

3. Assuming you have generated 100 leads and have spent $100 on 100 leads – the show-up rate will be 30%. (Assuming all are good leads.) The reality is not the same. The leads are not always good.

4. Now, from 100 leads, you expect that 30 people will attend your FREE workshop or webinar.

5. By the time you finish your workshop or webinar, assuming a conversion rate of 10 percent, at least three people will sign up for your course.

6. If your course price is $33, you will break even in level 1.

The reality may still be different

The assumption of 100 quality leads is an assumption. They are cold leads who sign up when they see the ads, even without knowing they signed up.

In the past, as I was into coaching and training, I tried to call people to find out. They often replied that they were unaware they had registered for a webinar/workshop.

As there is an auto-filled form on Facebook, people click and click but do not show up after registration.

Now, if only 30 leads are fine and have some idea that they registered.

Again, an assumption—30 percent will show up, i.e., nine people will attend your session. Assuming 10 percent is your conversion rate, your conversion is 0.90, and you cannot recover even your $100.

How often will you have the rigor and enthusiasm to continue with $100 and make zero money from your expenditure?

Coaches and trainers fail in their journey not because they are not good but because they cannot generate leads.

You, as a coach/trainer, know your subject very well.

You will deliver excellent live and course content. When you have no leads/participants to whom you will deliver the course and make an impact.

The problem enlarges when someone who is not a good coach can make big money and laughs at you, saying, “You are no one. You are nothing and not making money.”

I have faced all of these issues and say it from my experience.

Someone good at sales and marketing and average in coaching and training may spit at you with his words.

This impacts your self-confidence.

The result of this is:

1. You always think you lack sales and marketing.

2. You believe you have created/improved your course to make it the best. This never happens. Once created, unless there is user feedback, it remains the same.

3. You keep on going in circles and circles.

Your mental state is that I am not getting students for my courses because I am not running ads.

When you run ads, you make losses.

This becomes a vicious cycle for you, leading nowhere.

You keep watching marketers’ coaches grow even when you know you are better than them, but you cannot do anything.

The worst part is when they demean you and brag about their revenue numbers.

The above comment from someone makes you feel terrible.

You have no choice but to repeat the cycles.

Linkedin Growth Mastery

While coaching various mentees, I saw the above problem and wondered how to help them with organic leads and traffic.

Recently, I helped a client attract 1000+ subscribers to their newsletter in a week and generate 10 K+ impressions.

Also, we generated 150+ leads in 10 days, which is approximately 10 leads per day, all organically from LinkedIn.

My client is a wealth coach who helps people grow wealth and come out of debt.

He runs a 3-day wealth accelerator workshop.

What I did was create a quiz that had some questions like this.

I started working on his branding.

The goal was to create impressions and newsletter subscribers.

For the last 14 days, I invested 1–2 hours on his LinkedIn account.

I created replies to some posts. I ensured comments were valuable and not “Thank you for sharing. I liked it.”

The comments came from personal life and personal stories.

I know my client as I know his journey and personality.

Steps I followed daily:

1. Engage with 2–3 people every day with meaningful comments on the post.

2. Post the content that has worked well on the video. I used the down sub to get captions. After downloading, I rewrote the post to make it engaging and lively. This way, there was content on the profile every day.

3. I posted the same content in various relevant groups to get traffic and impressions.

4. Utilized the challenge creation tool strategically inside the posts. You Can Create Your FREE Challenge / Quiz here.

This process has helped to generate approximately 10 warm leads per day.

In the value of the number, the project in 14 days has generated approx.

At the time of writing, the process has generated approximately 120+ leads with a minimum value of $240, or $2 per lead.

Of the above leads, 30% have registered for the webinar, so their value is 40 x $20 = $800.

So, all in all, this process has generated $1000 worth of Leads.

Bonus

1. 1100 Newsletter Subscribers

2. 11k + Impressions

To get the approx value of the above – I asked perplexity this question

The answer received is – the total value of 1,100 newsletter subscribers and 11,000 impressions is approximately $33,079.09.

I also achieved the second-highest impressions on his profile in the past 365 days.

It seems a significant achievement that in the past 14 days, only the second-highest impressions on a post came to his profile.

The Entrepreneurial Readiness

As a Digital Economics Coach, I understand your challenges with lead generation. The high cost of low-quality paid leads can be frustrating.

I have developed an Organic LinkedIn growth Strategy, generating over 200 quality leads in 14 days.

LinkedIn Lead Generation Mastery

I’m offering a comprehensive program to help coaches and small business owners replicate this success.

Take the FREE Entrepreneurial Quiz and check how ready you are.

You will also get a FREE course – 7 Days to Digital Business.

I am also offering a LinkedIn Lead Growth Mastery, a comprehensive program that helps coach small business owners and professionals to replicate this success.

You can book a discovery call to find more details. Don’t let another day go by struggling with expensive, low-quality leads. Transform your LinkedIn presence and start attracting the right clients organically.

Book your discovery call now.

Summary

Coaches, Trainers, and Small Business Owners struggle with expensive, low-quality leads. With the LinkedIn growth approach, quality leads can be generated in a few days.

The key elements are:

1. Personal Brading

2. Daily Engagement

3. Repurposing the content

4. sharing

5. Use of content creation tools strategically.

The above process can generate a few leads per day.

Conclusion

A linked growth strategy can be a good alternative to traditional paid advertising. By leveraging personal branding and content marketing, quality leads can be generated.

The leads can fill the webinars or workshop rooms, increasing the newsletter subscribers and leading to LinkedIn growth.

The result is not only immediate but also long-term brand-building and audience engagement.

According to the question asked from perplexity, the estimated value of the above is $33,079.09 for newsletter subscribers and impressions plus long-term impact.

LinkedIn strategy builds authentic connections and showcases expertise to build qualified connections, impressions, and leads without the financial burden of paid ads.

Take the FREE entrepreneurial Quiz and FREE 7-day Digital Business Course. If you want to enhance your online presence and generate leads, start with a FREE entrepreneurial quiz.

With the evolving landscape of digital marketing, authenticity, and engagement work. Value-driven content can help you achieve success. Adopting the above strategies can transform your online presence and build a profitable Business model.